# Mariana Ruiz Moreno

**Product Designer | Design System Specialist**

marirumo.com · [marianaruizm](https://www.linkedin.com/in/marianaruizm/) · hello@marirumo.com · 055 552 0499

## About Me

Product Designer with over 6 years of product design experience and a background in digital design since 2014 across startups, software companies, and global teams. With a postgraduate degree in Communication Design, I blend strong design systems thinking with hands-on prototyping and cross-functional collaboration. Passionate about turning complex data into intuitive interfaces and balancing business goals with user needs.

## Core Skills

**Product & UX**
- Product Thinking & Strategy
- Design Systems
- Visual Design
- AI Fluency Framework
- Triple Diamond
- Design Thinking
- Jobs-to-be-Done (JTBD)

**Tools & Technical**
- Figma / Sketch / Penpot
- React / Typescript / Tailwind
- Prototyping & Usability Testing
- Claude Code / Google AI Studio / Stitch / Perplexity

**Collaboration & Processes**
- Design-Dev Handoff
- Cross-functional Workshops
- Agile Product Development

## Work Experience

### Dsystemista — Product Designer | Freelancer
*May 2024 - Present*

### Globant — Product Designer
*Jan 2021 - May 2024*

- Designed real-time data dashboards for internal tools and client-facing platforms, reducing reporting time by 30% and enabling faster decision-making.
- Managed and evolved a multi-platform design system, improving design consistency and reducing rework across teams.
- Partnered with product managers, developers, and data teams to optimize key user flows, driving improvements in conversion and user retention metrics.
- Led design critiques and knowledge-sharing sessions to raise design maturity across the team.

### Wabi — Product Designer
*Feb 2019 - Jan 2021*

- Defined and delivered end-to-end product design for Wabi's marketplace mobile app and web platform, helping scale the platform across multiple LATAM markets.
- Facilitated collaborative brainstorming workshops with product and dev teams to align user needs with business goals.
- Introduced user research touchpoints to the design process, ensuring product decisions were grounded in real user feedback.

### Portinos Digital Agency — UX/UI Designer
*May 2018 - Oct 2018*

- Designed and developed banner production tools empowering B2B retail staff to efficiently create and deploy marketing materials.
- Built customizable templates with a drag-and-drop interface, automated resizing, and integration with existing marketing platforms.

*For a detailed career history and professional endorsements, please visit my [LinkedIn profile](https://www.linkedin.com/in/marianaruizm/).*

## Education

### Postgraduate in Communication Design
**University of Buenos Aires (UBA)** · *Aug 2013 - Jul 2015*

Focused on the analysis and critique of communication design and design production as a whole, as well as proposing and developing communication design projects while promoting research into the relationship between design, emerging technologies, and contemporary media landscapes.